🧪 Your Free Substack Start-Up Kit
Build your publication on solid foundations one step at a time
Welcome to Substack Lab—the experimental corner of the internet where I test, tweak, and figure out how to build a profitable, purposeful Substack from the ground up.
If you’re new here, start with this post. It’s your map, your tour, and your shortcut to the stuff you need in the beginning. I’ll keep updating it as the Lab grows.
💡 What This Publication is About
This isn't just a newsletter about newsletters. It’s a behind-the-scenes look at what actually works—whether you’ve been around for a while and need a nudge, but especially if you’re starting out.
I’ll show you how to:
What to focus on in the beginning step by step
Grow a following on Substack (without selling your soul)
Build systems that work with your energy and time
Focus on the right strategy at the right stage
Avoid common pitfalls (by learning from mine 😅)
🔥 Start With These Posts
👋 Don’t Be a Stranger
If you ever have a question, hit reply or leave a comment—I always respond. (Because that’s how real community gets built.)
Thanks for being here,
Deb
Your friendly Lab tech, testing and learning things so you don’t have to 🧪